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Mike Bracco

Product at JibJab. Technology. Startups. UX. Design. Minimalist. NH Native. Boston Sports.

Los Angeles, CA
Shipped: StoryBots Learning Videos for iPhone and iPad

Shipped: StoryBots Learning Videos for iPhone and iPad

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I'm really excited to have been product owner on my fourth StoryBots app Learning Videos. The previous apps I worked on include Tap & Sing, ABC Videos and Share Timer.

Learning Videos is an universal app (iPhone and iPad) that will be the central hub for a our video library. It's the place where StoryBots customers will be able to watch our videos on iOS for years to come.

Building this app was a lot of fun and something I'm really proud of for a version 1.0. First and foremost, we implemented our newest design/UX changes. We've been hard at work in building a brand style guide to ensure design and UX is consistent across all apps (and soon to be website). As we move fast building out a library of apps to support the subscription business model we needed to ensure we invested the time in building brand consistency. This app is a great first step in that direction.

As far as challenges, the biggest was the integration with our content template server. Since we're releasing videos every couple of weeks we wanted to make sure we could deliver new content independent of app updates. While we had the architecture for content delivery established with our Starring You® Books iPad app we wanted to take the learnings from that two year old system and build something new. The result was something pretty cool. Content (and how it's organized) can be delivered into the app in real time as it's made available from our server. We can also update existing content within the app so if an update to a thumbnail is made the app will update itself on next connected session.

If you have children ages 2-7 download the app and let me know what you think. If you don't have kids there are some pretty funny dancing animals, which everyone loves :).

Here are some screenshots of the main screens in the app: 

Home Screen

Content Viewing

Backpack Feature (Favorite Videos) 

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